Google Ads work — but they stop the moment you stop paying. SEO keeps working for months and years after you put in the effort. Here are five things you can do right now, for free.
1. Set Up Google Business Profile
This is the single highest-ROI thing a local business can do. Free, and it gets you on Google Maps and local search results immediately after verification.
2. Get Reviews — Lots of Them
Reviews are one of Google's biggest local ranking factors. Text every happy customer a direct Google review link. Even 10 honest reviews will move your ranking significantly.
3. Make Sure Your Website Has Proper Page Titles
Every page on your site should have a title tag that includes what you do and where you do it. Example: "Roofing Contractor in Indianapolis | Smith Roofing." This is what shows up in Google search results.
4. Create One Blog Post Per Month
Answer the questions your customers actually search for. Write honest, helpful answers and Google will reward you over time. This post is a perfect example of exactly that strategy.
5. Get Listed in Local Directories
Yelp, Angi, HomeAdvisor, BBB, and your local Chamber of Commerce. Each listing is a signal to Google that your business is real and relevant.
Want all of this done for you? Our $250 Pro Launch package includes SEO setup, Google Business Profile, and Google Search Console. See the package →
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